Zest

PROJECT DESCRIPTION: Zest is a sophisticated, entertaining dining experience. The founder, Giada De Laurentiis is an Emmy award winning television personality of Food Network’s Everyday Italian and more. Giada strives to bring fresh, healthy Italian food and culture to everyone. She focuses on her family’s love of fresh ingredients and Italian food and brings that to people across the globe.

 

CONCEPT:  I took inspiration from the lemon which is used in most of Giada’s recipes. Lemons bring zest and an added punch to any recipe. The zest of a lemon not only adds flavor, but it's used as a garnish along with lemon twists. I wanted to create a zesty environment that keeps a sense of sophistication by using ties to Giada's Italian background.